Paper Id : IJCIRAS1309, Pages : 54 : 57
Author Name :
Aulia Bakhtiar Rahman, Ika Barokah Suryaningsih, Mohamad Dimyati
Area of research : marketing
Abstract
: This study aims to describe the importance of marketing strategy for Jember cigar products in order to have national and global competitiveness. This type of research is a literature review. The resul...